Established in 1966 as the result of the entrepreneurial vision of Piero Ambrogio Busnelli, the Group has built its success on the ability to represent contemporary culture through design and to anticipate trends, constantly seeking to respond to changes in taste and living needs.

The mission of B&B Italia is to create the most innovative, iconic and timeless pieces of design furniture in order to inspire people around the globe through the power of the best creative minds, unparalleled R&D, industrial know-how and Made in Italy quality that make B&B Italia one of the world’s premier design company.

Throughout its history, B&B Italia distinguished itself since its inception for its innovative industrial approach to manufacturing. The careful selection of materials is at the centre of B&B Italia’s commitment to quality, sustainability and Made in Italy. B&B Italia purchases most raw materials, packaging, and semi-finished products from nearby Italian suppliers.

The Group’s Brands have contributed to the history of Italian design. A history based on innovation, technology, creativity, and a lifestyle that made the Company famous throughout the world.